February 5, 2012

Am I the only one who would pay Hester a bonus?

It’s often said that in Britain we live in a compensation culture, sadly it seems we like the idea of money for nothing, but not for actually doing something. Why is it that we can’t cope with high levels of pay?

The furore of the last few days over Andrew Hester’s bonus is what is taking the Great out of Britain. And what are we left with?

  • A chief executive who is now lambasted as being a greedy banker, without the actual bonus that supposedly made him greedy.
  • A PM who seems to have just carried out a very non-Thatcherite u-turn.
  • And an ever more farcical Labour party who don’t seem to see the irony in their hypocrisy – they were the ones after all who offered Andrew Hester his contract and the attendant bonus plan in the first place.

My point is quite simple Andrew Hester deserves his bonus. He’s doing a pretty decent job. According to industry experts, pre-tax losses of 2010 should be turned into profits of £274m in 2011, on Credit Suisse forecasts, and other analysts are expecting better figures still. Part of Hester’s bonus is linked to shrinking the balance sheet. He’s doing that, most recently selling the aviation leasing wing for £4.7bn.

What seems to be ignored is that this isn’t actually a bonus but a deferred stock option plan, that is based on performance and requires him to still be in the job in 3 years time.

I listened to a radio phone-in this morning where he was being compared with teachers and nurses. This was a truly inept argument that didn’t hold water. Good talent rises to the top in any industry, so if you are a great teacher it doesn’t take long to move up the scale, and who knows you could be the one that becomes a headteacher with it’s 6 figure salary. Or maybe you rise from nurse to hospital management? My point is that you can’t compare a job that involves managing £42 billion worth of assets and 10’s of thousands of employees with a straight out of college Key Stage 1 teacher.

A lot has been written about RBS being 80% owned by the taxpayer and thus Andrew Hester is just a civil servant. As if this is justification for throwing his contract out of the window.

As a taxpayer I want our government to extract full value. So we should be paying Hester the going rate, if he can continue to turn the business around, then as taxpayers we will benefit in the medium term as RBS returns to profit and then eventually a commercial buyer can be found. And for doing that, a few million in stock options is a very fair price.

This is not about greedy bankers but about the apparent inability of the press and the public to see beyond the headlines.

David Long
mktgDIGITAL

photo credit: enggul via photopin cc

Top 5 Ways To Up-cycle Your CDs and DVDs

And now for a guest post from Rhian Farnworth on what to do with the dozens/hundreds/too many to count CDs and even DVDs now that we have accumulated…

Compact Disc

Image via Wikipedia

Do you own a few rather embarrassing CD’S you regret ever buying? You know the ones I’m talking about…Those out-dated, cheesy disks that have remained hidden under your bed or in a cupboard, collecting dust. Since the iPod made itself known to mankind, many music lovers have found themselves with a large collection of unwanted CDs that are taking up valuable space in their homes. For example, in my bedroom, I recently updated my iPod by downloading my CD collection and am now left with an extensive collection of CDs I just don’t know what to do with any more. So, if you are looking at innovative ways to recycle CDs and DVDs, here is a fantastic list of five original uses for your unwanted collection of CDs. Get inspired….Enjoy!

1. A Mini Hovercraft

Design your very own portable hovercraft with a CD, super glue, balloon and removable bottle top. By blowing air in to the balloon you just let go and watch the attached CD glide across the ground. Great entertainment if you have kids!

2. Magical CD Disco Ball

I created a funky disco ball, by buying a small football and cutting fragments of old CDS in to small pieces and then sticking them on the outside. After cutting up over 30 CDs I created my very own magical CD disco ball, hanging it proudly from the ceiling of my bedroom. I also, finally made good use of anything by Mick Hucknall, Steps and the 90’s boy band Damaged.

3. Art Sculptures

Are your walls looking dull and uninspiring? If so, why not create wall art by cutting shapes out of CDs, gluing them together and then painting them with colours of your choice? They are beautiful and can be cut to various shapes and designs.

4. Clad your home

Are you looking at selling your home but want to get the best possible price? Then why not try cladding your house with Britney Spears CD’s. It creates a breath-taking effect and adds plenty of value to your humble abode.

5. Music Mosaic Art

If Tracy Emin can win the Turner Prize for basically dumping a dirty, unmade bed in an art gallery then there’s hope for us all. Mosaic art is extremely popular at the moment and being the sort of person who never wants to miss out on the latest artistic craze, I jumped at the chance to become an artist! All you’ll need is a hammer, glue and a pair of scissors and of course, plenty of free time! To begin with, you’ll need to place a bunch of cheesy CDs in to a bowl of extremely hot water so they become soft and easy to cut shapes out of. Next step is to glue all the small pieces together and then after they have dried, lightly hammer until they have that vintage, mosaic look to them. Next, you simply paint each individual piece with your desired colour and voila! You’re very own mosaic piece of art!

So, there you have it five exciting ways you can make good use from your old unwanted CDs. Were these helpful? If so, why not try these ideas out yourself and then let me know how you got on?

 Thanks Rhian – a few more ideas than simply for bird scaring in the vegetable patch :-) What ideas do you have for defunct CDs and DVDs?

Enhanced by Zemanta

The Five Manliest Movies Ever

Ben Kahan joins us for a guest post on his top blokey movies:

5. Sin City

Sin City PosterThe Story: Where to begin? Mickey Rourke is killing his way to the truth on a quest to find out who killed a prostitute; Bruce Willis is saving almost-naked Jessica Alba from retribution from when he literally shot the nuts off a corrupt politician’s paedophile’s son; Clive Owen is taking revenge on Benicio del Toro for slapping around girlfriend Brittany Murphy… I mean, it’s so hardcore they should just give it a title that sounds like a porno website. Oh wait…

What’s Manly About It: It’s not just super-duper-seriously-violent, but it’s stylised violence. That means that it’s in black and white, except for the blood that frequents your screen in all sorts of colours. Also, the gratuitous nudity, the torture and the cannibalism, as well as Mickey Rourke. That’s pretty manly.

Manquote: “There is no settlin’ down! This is blood for blood and by the gallons. This is the old days. Man… the bad days. The all or nothin’ days. They’re back. There is no choices left. And I’m ready for war” – Mickey Rourke pumps himself up to watch Top Gun

Manly-Meter: Pretty Damn Manly

4. Gladiator

Gladiator PosterThe Story: Betrayed general Maximus (Russell Crowe) has to work up from the bottom as a gladiator to unnerve the emperor and get the people back on his side.

What’s Manly About It: Well, aside from Russell Crowe being the manliest Australian on the planet*, he kills just about everything they put in front of him. Armies, slaves, horses, chariots, executioners, lions? He doesn’t even flinch. And he’s only doing it so he can get a Fosters as celebration.**

Manquote: “My name is Maximus Decimus Meridius, commander of the Armies of the North, General of the Felix Legions, loyal servant to the true emperor, Marcus Aurelius. Father to a murdered son, husband to a murdered wife. And I will have my vengeance, in this life or the next.” – Russell Crowe auditions for World of Warcraft

Manly-Meter: Pure Testosterone

*Sure, there’s Hugh Jackman, but he’s an American when he’s Wolverine, and Crowe is always an Aussie. Also, Jackman is in Australia, and by doing so denounced his manhood.
**Probably.

3. Crank

Crank PosterThe Story: Chev Chelios (Jason Statham) has as poison coursing through his veins that will stop his heart, but the only thing that can keep it going is testosterone. Yes, that’s the actual storyline.

What’s Manly About It: You may think “Gosh, this seems tame” until you realise that the entire film is just Jason Statham running around and doing manly stuff like breaking into a hospital and using a defribrilator, picking fights, stealing things, fighting with police, driving cars through shopping malls and having sex with his girlfriend in a street filled with Chinese tourists.

It’s 73 minutes short, every second pounding, and CHECK OUT THAT POSTER.

Manquote: “I’m going to get that little fucker if it’s the last thing I do… it may actually be the last thing I do” – Jason Statham acts against type

Manly-Meter: Nope, We’re All Out Of Oestrogen

2. Die Hard

Die Hard PosterThe Story: Cop John McClane (Bruce Willis) has his Christmas interrupted when Alan Rickman holds a party hostage in a tower. It’s the first (and arguably best) in the series… although we’ll have to wait and see if it’s a good day to Die Hard…

What’s Manly About It: Bruce Willis kills a load of people, walks on broken glass, takes pieces of said glass out of his foot (like a boss, I must add), and pretty much saves the whole shabang. Also, Alan Rickman has a badass German accent and Brucie says that line. It really is the seminal winter movie, as well as one of Willis’ best roles ever. Plus there’s SO MUCH VIOLENCE. But it’s not blood. They’re bleeding pure testosterone. If you watch it in HD, it actually comes out of the screen. Mental.

Manquote: “You motherfucker, I’m gonna kill you! I’m gonna fuckin’ cook you, and I’m gonna fucking eat you!” – Cannibal John McClane plays with his food

Manly-Meter: Manlier Than Fifty Rocket Launchers

1. Fight Club

Fight Club PosterThe Story: Edward Norton and Brad Pitt start up an underground beat-the-shit-out-of-each-other society to vent frustration. It kinda sorta gets out of hand and evolves into some hardcore terrorist cell that is, like, totally for the people, man. Also, people get beaten to shit.

What’s Manly About It: Seriously? The plot didn’t sell itself? Sure, you may argue that Brad Pitt semi-naked and oiled in mansweat appeals more to the girls of our planet, but the fact that he rags Helena Bonham Carter so hard that she becomes blurry or that (MASSIVE SPOILER) he and Edward Norton are THE SAME PERSON stamp out any girly-girl subtexts. I mean, Edward Norton was Marvel’s Bruce Banner, which means that protagonist Tyler Durden is the lovechild of Brad Pitt and the Hulk.

It’s been critically acclaimed as well, which may confuse you, because the typical manfilm carries as much depth as Taylor Lautner. This is not just the manliest movie ever made, but it’s also a damn good film, period.

Manquote: “You can swallow a pint of blood before you get sick” – Tyler Durden shedding light on why Vampires are so pale

Manly-Meter: Chuck Norris Took One Look At This And Said “Shit, That’s Manly”

 

Ben is a writer and editor for the entertainment site Entertainment Cocktail, which has a bunch of news and reviews every day from just about everywhere on films, music and games. He’s also a student which means that he may very well be intoxicated, hungry and out of money right now, so if you like the article, pop a Tesco voucher on the collection plate as it passes you, or better yet, check out and keep up with his website, which may not put food on the table but will at least make him smile!

Sometimes…

It’s quarter of a year since she died.

I’ve stopped crying every day. Not every day.

Patty's Plum

Image by jacki-dee via Flickr

But still, not a day goes by without something bringing her to mind. Sometimes we just look at each other because we can hear the silence that shouldn’t be there… we can all hear her saying something funny. Sometimes we even know what it was she would say.

Some times we have to turn the music over because we can hear her singing to it or, more often, see her dancing to it.

Sometimes we even remember to be grateful for the good times.

Sometimes we look at each other and wonder why something hasn’t been done, why it’s slipped between the cracks of our teamworking to remember that there’s now a hole in the team where the world fell through.

Rarely now we even buy an extra bar of chocolate, forgetting that she won’t eat it. And joke about the calories as we eat it for her.

Sometimes we do cry still, though. But not every day. Just those days that finish in a Y.

Whole ecosystems of shoes breathe, live, grow old and die without being danced in.

Often-times people are less happy, or ill, because she is not there to make them happy or to make them better. Usually they become happier anyway, or healthier, but it takes them longer. Sometimes I can help them but sometimes it’s me that needs her help.

Sometimes one of us will see a baby in the clothing we’d planned to buy for her unborn baby. Of those times, sometimes we smile. Sometimes we can’t.

Rarely, very rarely, one of us will wonder why the world hasn’t stopped turning after all this time. Occasionally we think it has.

Sometimes, like I said, we even remember to be grateful for the good times.

A wonderful remembrance from an anonymous special guest – thank you for sharing this with us.

Enhanced by Zemanta

How can you save a dead biker?

As a Biker I have always had motorbikes close to my heart. Earlier this year, after a spate of 6 Horrific motorcycle road traffic accidents over 3 weeks, in my local area alone, all resulting in fatalities, I decided to start the British Bikers Relief Foundation or BBRF.

There was only one aim, to help support the families of Bikers killed and give practical and financial assistance to those seriously injured. We wanted to help assist by providing support with:

  • Emergency Grants
  • Funeral Costs
  • Child Care
  • Rehabilitation Costs
  • Advocate Services

In one recent case a family couldn’t even afford a gravestone and in my book, that’s just not right! In another case a bikers wheelchair broke, and they were not provided with another one for over 2 months, leaving them house bound.

I have just had enough of seeing fellow Bikers struggling, physically & financially.

I wanted to help put situations like that right, and make sure they would not happen again by providing emergency funding, assisting with rehabilitation costs, giving practical advice and support. Really, I can’t put it better than this, our aim is to Help Bikers in Need!

In the UK during 2010 there were a reported 5183 deaths or serious injuries to Bikers & a further 13503 injuries that needed treatment and resulted in time off work in a year where motorcycle usage went down by 10%, (Department of Transport 2011 figures). It has been predicted that 2011 is well on its way to surpass these figures and that means more Bikers and their families not only in emotional but financial distress & turmoil.

We may not be able to stop the road traffic accidents but we sure as hell can try to help with the aftermath. If you would like to support us, please visit our website  or like us on facebook.

We are not taking a donation, that’s not what we are really about, but we would really appreciate you to think about becoming a supporter for £8, & you will receive a membership card, and BBRF Patch which you can wear with pride. Just get in touch with us contact@bbrf.co.uk ask to be notified when we have the new patches in stock.

We are also trying to negotiate with some major motorcycle related companies to accept the membership card for discount, so watch the website for updates.

This is right at the start of the BBRF and we really would appreciate all the support you can muster, so if you like what we are trying to do share it with your friends, put links on your websites, talk to your mates about it and hopefully together we really will be able to make a difference to other Bikers and their Families in need!

Thank you very much for taking the time to read my first ever blog and I look forward to your comments.

Ride Free (and safely)

Andy

Enhanced by Zemanta

The Riots – We’re Not to Blame

At least that’s the view of Iain Duncan Smith, the Government Work & Pensions Secretary.

He claims its due to ‘distorted morality’ across society – and that the middle classes have just ignored the plight of poorer people. The average person has not been aware, it seems, of the large underclass that exists – and the riots were a stark reminder of the problem we face, as a society.

UK riots

Image by renaissancechambara via Flickr

Plus the errant behaviour of bankers, MPs defrauding the taxpayer, and naughty journalists have also contributed to the downward drift of our previously upstanding and more caring society.

I don’t disagree with all that Mr Duncan Smith has to say on the subject. But he has omitted one BIG factor – economics. Poorer people have undoubtedly suffered more as the British economy has declined over the last thirty years. With the loss of manufacturing, there have many fewer unskilled and semi-skilled jobs available, and fewer apprenticeships as a consequence. These were the main source of work in the past for people now described as the underclass.

That decline has affected many industrial sectors – and successive Governments, this one included, have had no plans to replace these jobs or promote new industries. Speaking this week, Deputy Prime Minister, Nick Clegg, more or less admitted the Government had no ideas on how to create new jobs.

So whilst ‘moral decline’ may have played a role in creating the conditions for these riots, its much more likely that the underlying cause is the fundamental economic decline of Britain, and for that reason, successive Governments have to bear a major part of the responsibility.

George Montgomery

Enhanced by Zemanta

Why the Premier League is Killing English Football!

The Premier League maybe the world’s most watched league but is the pursuit of individual club glory robbing England of a future generation of players?

A guest post by Stephen Cleeve

Most English fans watching the recent international against Wales were not impressed, the Welsh fans enjoyed singing “fourth in the world you’re having a laugh” and at the end of England’s one nil laboured victory over a team rated 114th in the world murmurs of discontent spread around Wembley stadium.

Footballer in goal by Stephen Cleeve

Own Goal?

This problem can only get worse. Manchester City are by far and above the biggest spenders in the league and to be fair to them what do they care about the lower league youth systems, do they need to care? I think they do.

Go deep into the bowels of the league system and once you pass the leather seats of the premier league, the padded seats of the championship, money for youth teams is still paid to those sitting on the hard plastic seats of division one and two. But go one league further down to the crumbling concrete terraces of the Blue Square Premier League and suddenly the payments stop. There may be tiny hand outs but they are just, that nothing significant, but yet these lower leagues are the soul of British football.

Hollywood stars such as Vinnie Jones kicked the ball around at Wealdstone when he wasn’t working on the building site, Jermaine Beckford who is now at Leicester and was at Everton last season played for the same team. Volkes at Wolves started in non league and so did Neil Taylor playing for Premier new boys Swansea who until recently was playing at Wrexham FC. The list is huge and it’s the dedication of youth team coaches, helpers, local sponsers and the odd wealthy chairman who keep this conveyer belt going.

The problem though has an easy solution, so easy that the guys at the top don’t want to implement it, or maybe they haven’t even thought of it! All that needs to be done is to add a youth tax to all transfers over £ 1 million (that way smaller clubs are not affected). The Premier League alone spent £ 468 million in the last transfer window so a 1% tax would have yielded £ 4,680,000; a huge sum for the smaller clubs and one that is insignificant to the trophy hunting big boys.

Spanish footballThere have been other, more complicated solutions to the problem that have been implemented by the FA which have been disastrous. For example clubs can only sign boys that live within a 90 minutes drive of the ground clearly didn’t work. Chelsea’s youth team that played Watford in March this year in the youth cup had English sounding players such as Kalas, Pappoe, Conteh, Chalobah and Lalkovic maybe some of these chaps are English but not many of them. Clearly all Chelsea have done and they are not alone is to find a good player abroad and relocate the family to England, close to their training ground. Chelsea’s policy explains why they have only managed to bring just 2 players namely John Terry and Josh McEachran from the youth team into the first team in over a decade, a disastrous return on investment.

Roman Abramovich is desperate for Chelsea to win the Champions League so maybe he should look at the current Champions Barcelona for inspiration. When they outplayed Manchester United so convincingly in May at Wembley, seven of their players that started that game came through La Cantera, Barcelona’s famous youth academy and 5 of those were born in Catalonia. Indeed most of Barcelona’s silky team are Spanish and the best of them did not cost Barcelona a transfer fee.

So the moral of the tale – if the Premier League big guns are so desperate to spend enormous sums in pursuing their dreams and if as it seems their success rate in developing new players is going to continue to be as appalling as it currently is, then maybe a small transfer tax distributed to the lower league teams that play underneath Division 2 would at least allow the thousands of volunteers around the country the equipment and resources that they need to do the job for them. In any case once they have been developed the next generation of home grown stars they can always buy them; the big boys can’t lose.

Stephen Cleeve

Stephen is a football fan who loves collecting football memorabilia 

Why the World Will Never Be The Same Again

Some Thoughts on Our “Capitalist” System

There is a basic contradiction at the heart of Capitalism, I saw it as a teenager and I have always wondered why others refuse to see it despite the fact that I have lived within the system and enjoyed its short term benefits.

So what are the contradictions?

Unlimited growth demanded by capitalism is impossible without exhausting the resources of the World.

World map showing countries by nominal GDP per...

Image via Wikipedia

Unlimited cost cutting to increase profits is impossible.

Measuring the progress of a country through GDP is not sustainable. The capitalist model of ever increasing profits through reducing costs and increasing prices does not work. The model of growth of GDP being the most important indicator of the health of an economy cannot work especially when GDP is nebulous and is no longer measured in tons of steel produced or metres of wood cut but not replaced naturally.

Preaching austerity to those suffering through no fault of their own when the major problem lies with the greed of the banks, more especially the investment banks who are bound by statutes to respond only to the interests of their shareholders is wrong.

Having corrupt politicians milking the system for all it is worth with no real democracy as most modern states have a strict two party system where both parties are two sides of the same coin is not viable.

Having corporations sucking the lifeblood out of ordinary families and even their workers while telling everyone that they can have it all through the menace that is constant advertising and making people think they deserve all of the shiny new things placed before them through thousands of adverts seeping into our subconscious every day is impossible.

Unlimited oil is impossible and making renewables currently requires oil. Mad Max was right but not right enough, it just presented a major problem as a bit of a local difficulty. Capitalism demands its hunger be satisfied and that hunger comes at the cost of irreplaceable resources.

And speaking of hunger in the 1950′s there was a World population of around 2 billion. There are more than that in just China and India today. While we in the west use up resources like there is no tomorrow for many parts of the World there is simply no tomorrow. While medicine and vaccines have increased life expectantly greatly it has also meant that we need to produce more dwindling resources ever more.

First 4 digits of a credit card

Image via Wikipedia

And at the heart of it all is one thing and It’s simple really. Debt.

Unlimited debt with no hope of paying it back is impossible

We have been living an impossible dream since banks were put in charge of money supply and created returns by upping the interest. This system was relatively controlled until the advent of the credit card. Previously you had to save to buy something or you got a loan. Suddenly you had the money and you could pay it back over time in easy installments. What we failed to understand well enough was the cost of that. Suddenly interest rates went from a few percent on personal loans to 28% or higher. Banks had found a way to make even more money. And the cost of this was that more people could buy more things now which depleted the resources available and put many into an impossible position.

There comes a time when the debt is unsustainable and just like the hockey stick curve of compound interest on savings and investment works for the individual after a period of years it also works against anyone or any institution or any state that borrows too much. There comes a point where everything falls.

And that time has passed.

Millions of years of carbon and methane are stored in permafrost, coal mines, oil wells and peat bogs. We have released much of it in just over 150 years and the World is heating up. And as the World heats up the ice melts and releases the methane stored within it while possibly raising sea levels and changing weather patterns as the cold water flooding into the North Atlantic slows down the conveyor belt of the North Atlantic drift.

We reached a tipping point. Ecologically, industrially, morally and personally.

Unfortunately we reached that tipping point some time ago and now it is in the rear view mirror of our cars.

Edit: This guest post was sent in with the author requesting he remain anonymous. Not something we frequently do, but this author is trusted.

Enhanced by Zemanta

Flowers, they keep you out of trouble. Sometimes.

While the Earth will still spin if you forget your darling’s birthday or your own anniversary, your personal world may stop spinning for a good while. No matter how real or how good the excuse, it will not be good enough for the neglected partner and who can blame them? You may spend the next 11 months in the dog house if it’s an anniversary, and that can be tough.

Ideally, we would all love to be on top of everything, but in our fast-paced lives, that’s not always possible. Fortunately, that’s no reason to disappoint yourself or your loved one. As long as you remember the occasion which is coming up, with a quick search and a few clicks online you can have the beautiful, personalized bouquet on its way to your darling, and you can be at peace of mind for the rest of the week (or until the next event of course!).

Remember, a hectic schedule may prevent us from personally being able to give a beautiful gift of flowers, but that should not deter you from having a bouquet of fresh, heavenly-smelling flowers delivered to the right place at the right time. Many a crisis has been averted by our “sorry darling flowers”.

Today’s high tech world, which facilitates communication but often hinders face to face contact, has stumbled more than one of us when we really needed to be somewhere for someone. Dates added to our electronic diaries and then forgotten, emails gone adrift…

Happily, the more humanitarian side of our high tech world is catching up and providing the opportunity for us to still show our love and thoughtfulness, even when we physically cannot be at the location. Be it your mother’s birthday, best friend’s wedding anniversary, daughter’s second wedding… (don’t try  missing that one, or you will be sending your daughter huge bouquet’s for the rest of your life, good for us florists, bad for family relations) the events are countless!

flower bouquet corporate

Getting flowers where they need to be, and most importantly, on time, is now a very practical alternative to hurt feelings of those who hoped for some sort of attention from you.

Unforeseen events preventing us from arriving on time with a gift will occur, but we can take care of the foreseen events. For instance, something as “unforeseeable” as traffic is actually quite predictable if you live in a built up area. If you know that a lot will be going on at work next week, plan ahead. A bouquet bought ahead of time is much more thoughtful than explaining a late night at work…. if it is a late night at work.

When you are gone for a business trip, a bouquet arriving with your sweetheart’s name on it will bring such joyful confirmation of your thoughtfulness and keep the heat off of you if it’s not purely a business trip; you’ve managed to squeeze in a round of golf and a sauna.

Online flower shopping may seem daunting, as many people like to personally choose not just the type of flowers, but the exact that they will give. And it is true, with online shopping you will choose the bouquet having seen a picture of the flower that will arrive as opposed to the flower itself; here lies the difference between virtual and actual shopping, and let’s face it not all of us me like actual shopping (except for Kip, he said so in the comments of another post).  With virtual shopping, you must buy from a worthy florist with a reputation for their online deliveries.

A reputable Essex florist will provide top-notch bouquets even without you seeing the actual flowers. Once you have chosen your florist and bouquet, you can be assured that a fresh and beautiful bouquet will arrive on time. Depending on the flowers and the season, you may be ordering a bouquet, elements of which are coming from the Caribbean, others from South Africa a truly international delight.

As flowers are fragile, utmost care is taken in each step of their delivery, their combination into the bouquet you want, and the last stretch of the journey to the person you love. Customers who buy flowers via the phone are very satisfied, in the majority, as exactly what they want arrives when they want it to. Unlike them who may be somewhat dishevelled after their business / golf trip and in need of a good nights sleep.

The occasions to send flowers are not rare and far between. So many occasions are wondrous events in people’s lives, and if you cannot be there to share joy, nothing says you care as much as a smiling bouquet from you. Great suggestions for events that you may not personally attend can be friends’ or family’s births and baptisms, awards won, diplomas earned, engagements or marriage (brides are known to be under stress the last few weeks before the wedding a handsome bouquet from a caring friend who is sorry to miss the wedding is a beautiful gesture and will be therapeutic for the bride!).

Sad occasions also call for flowers, especially when we cannot be there ourselves to offer our support or sympathy.  Remember those working late at the office flowers? If  your caught with your pant’s down we’ll be selling your former spouse your funeral flowers ;)

When a friend is going through sickness, or a divorce, we need to offer all the moral support we can. When our presence is absent, flowers can do a lot to lift the mood of a person. Death is also a time when flowers are the best way to express grief and condolences. Illness and in health, flowers are the best companion to go, especially when you are not able to be present for the  special event.

As it turns out, your physical inability to be present at an important occasion is no excuse for not sending your wishes. With online florists, you can send elegant flowers to represent you!

The flowers you buy and send via the internet are of impressive quality, at more competitive prices than are possible at actual flower shops, and will arrive at the address you send them to on time. There are countless holidays and occasions which beg to be complemented with flowers, and when we take the extra steps to send a beautiful bouquet, the receiver is glad and touched by the thoughtfulness of the sender, while the sender is glad at the amount of joy the brief minutes of online shopping have brought.

A few minutes of your time that creates memories that last almost a lifetime.

Jim

Jim and Mary Haran have a bespoke florists in Basildon, Essex and will happily help smooth over life’s difficult moments with a stunning bouquet from their flower shop. If you are in Benfleet call in for a cuppa.

“How do I know who is talking about my business or products?”…

…is one of the frequent questions I am asked when I am speaking about social media topics and tools at conferences.

In this post I am going to share with you a great tool for listening to your potential customers and customers; Social Mention.

Why should you listen?

You should listen out so that you know

  • What is being said about your industry (useful for up to the minute blog posts)
  • What potential customers are asking about your services
  • What existing customers are recommending and why
  • What your competition are saying

Sarah says it well over here  - One mouth, two ears. Use them in proportion

What tools can you use for listening on social media?

Google Alerts are the obvious choice. Have you taken a look at Social Mention? Social Mention are the “Google alerts” for social sites, and the site updates in real time.

Let’s take a deeper look at Social Mention

Receive free daily email alerts of your brand, company, CEO, marketing campaign, or on a developing news story, a competitor, or the latest on a celebrity.

The first step is to set up an alert for your company name or search term.

Social mention screenshot

Click to enlarge the image

Step two

Add your search details to the page and click create. You will be sent a confirmation email to confirm you wish to be sent the details via email.

social mention screen shot part two

Click to enlarge image

We can go now go back to the home page and select a search for our search phrase or keyword.

social_mention_3

Click the image to enlarge

The great thing about this search is it’s in real time and you can select where you wish Social Mention to search. For example, you are blogging about Social Media, doing a blog search will list blogs that mention the term and you can select relevant sites to comment on.

If you search your company name or product you can thank the author for reviewing it and tweet out their posts. You can also find negative or neutral reviews and work on damage limitation.

With the questions aspect of search you can answer social questions relating to your industry enhancing your expertise and credibility – LinkedIn Questions is an excellent site for this.

Looking at the search results on Social Mention I can see at a glance what maybe possible tweets, blog topics or sites to comment on.

social_Mention_4_results

Click the image to enlarge

The next steps…
Set up a Social Mention alert for your company and your keywords / search terms and weekly search for blog posts to comment on (to build links and drive traffic back to your own blog) and to tweet out to your followers. By doing this you demonstrate that you are listening to your customers and potential customers.

Warren Cass

Visit Warren’s social media and marketing blog to share more, and hopefully we can entice him to post here more too.

Enhanced by Zemanta
Related Posts with Thumbnails